Maverick Publishing Specialists
Maverick provides strategic consulting and operational outsource services for the publishing industry. Comprised of publishing industry specialists with expertise across all areas of print and electronic information, Maverick can help you achieve your strategic and business goals.
Arranged over four divisions – Strategy, Marketing, Technology/Content and Publisher Relations/Sales Support – Maverick helps publishers, solution providers and intermediaries from all geographies and market sectors meet their corporate objectives.
Whether you have a defined project in mind or simply want to explore ideas, we welcome the opportunity to discuss how we can use our expertise to help you achieve your goals.
Publishing & Business Strategy
Publishing, digital transformation, C-suite strategic consultancy and product and strategy development.
Marketing Support
Including marketing strategy, market research, marketing communications and campaigns, PR and media support and social media.
Technology & Content
Content production and editorial workflow analysis, product development, vendor selection and RFP management.
Sales Support
Sales consultancy, direct sales representation, pricing, market analysis, distribution management, business development and commercial sales.
Publisher Relations
Ongoing publisher partner account management services, pricing, product development and distribution strategies, contract negotiaition and execution, licensing and rights management.
Societies & Associations
Our team can help identify sources of revenue, content development, work flow efficiencies, membership growth strategies and cost-effective best practices.
Highlights from R2R 2023
Maverick Senior Associate Jayne Marks participated in the recent R2R conference and provides her perspectives in this recap. Fully hybrid…Operationalizing DEIA in your publishing organization
The specific context of publishing is one which calls on publishers to not just improve the diversity of their workforce,…Highlights from STM’s Research Integrity Master Class
Maverick Senior Associate, Edward Newman, attended last week’s STM Research Integrity Master Class at the annual STM Week conference and…Highlights from R2R 2023
Maverick Senior Associate Jayne Marks participated in the recent R2R conference and provides her perspectives in this recap. Fully hybrid…Let’s Meet at Frankfurt Book Fair
Are you headed to Frankfurt Book Fair? If so, we hope you’ll add Maverick to your calendar. It’s an exciting…Key takeaways from ALPSP 2022
The 50th annual ALPSP Annual Conference and Awards was a great forum for sharing knowledge, insights and catching up with…Operationalizing DEIA in your publishing organization
The specific context of publishing is one which calls on publishers to not just improve the diversity of their workforce,…Highlights from STM’s Research Integrity Master Class
Maverick Senior Associate, Edward Newman, attended last week’s STM Research Integrity Master Class at the annual STM Week conference and…OSTP guidance and publishers’ role in data management
The Office of Science and Technology Policy (OSTP) memo published by Dr Alondra Nelson on August 25, 2022 sets out…Developing trends, industry insights, and inside information from Maverick
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Clients
Some of the publishers, service providers and intermediaries we have worked with. For our full client list, click here...