Maverick Publishing Specialists
Maverick provides strategic consulting and operational outsource services for the publishing industry. Comprised of publishing industry specialists with expertise across all areas of print and electronic information, Maverick can help you achieve your strategic and business goals.
Arranged over four divisions – Strategy, Marketing, Technology/Content and Publisher Relations/Sales Support – Maverick helps publishers, solution providers and intermediaries from all geographies and market sectors meet their corporate objectives.
Whether you have a defined project in mind or simply want to explore ideas, we welcome the opportunity to discuss how we can use our expertise to help you achieve your goals.
Publishing & Business Strategy
Publishing, digital transformation, C-suite strategic consultancy and product and strategy development.
Marketing Support
Including marketing strategy, market research, marketing communications and campaigns, PR and media support and social media.
Technology & Content
Content production and editorial workflow analysis, product development, vendor selection and RFP management.
Sales Support
Sales consultancy, direct sales representation, pricing, market analysis, distribution management, business development and commercial sales.
Publisher Relations
Ongoing publisher partner account management services, pricing, product development and distribution strategies, contract negotiaition and execution, licensing and rights management.
Societies & Associations
Our team can help identify sources of revenue, content development, work flow efficiencies, membership growth strategies and cost-effective best practices.
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The Researcher to Reader Conference has announced that Jayne Marks, Maverick’s Head of EMEA Business Development has been appointed to…Jayne Marks joins R2R advisory board
The Researcher to Reader Conference has announced that Jayne Marks, Maverick’s Head of EMEA Business Development has been appointed to…Researcher education at SSP 2024
Maverick CEO Rebecca Rinehart presented the poster “Integrating education in the research life cycle” at last week’s SSP Annual Meeting…Integrating Researcher Education into the Research Life Cycle: A Continuum for fostering excellence in scholarly publishing
Researchers represent the core of scholarly publishing, yet many of them feel inadequately prepared to assume the increasingly complex role…AI Overlays: A challenge for website accessibility
In recent years, AI-powered web accessibility solutions, referred to as overlays, have become increasingly popular, marketed as quick and cost-effective…Journal Performance Analysis: Navigating Global Publishing Shifts and Impact Factors
In recent years, China has looked to position itself as the world’s largest producer of scientific knowledge, and the data…The Abbreviation Overload in Data Management: Are We Overdoing It?
Have you ever noticed how in data management, abbreviations seem to pop up everywhere? It’s like the tech world has…Developing trends, industry insights, and inside information from Maverick
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Clients
Some of the publishers, service providers and intermediaries we have worked with. For our full client list, click here...
