Business Strategy and Transformation

Develop the most effective approach for your business with top-level strategic support from Maverick.

Whether you need support in creating your electronic publishing strategy from scratch, advice on adapting your existing publishing strategy to meet a changing market, or guidance implementing e-distribution solutions, we can help.

Recognizing that each organisation’s specific requirements may vary, the following are examples of areas Maverick can support:

Market Intelligence

• Market research industry insight and competitive landscape.

Branding and Marketing

• Providing strategic advice on marketing, branding, and positioning plus marketing methods (eMarketing, SEO, SEM) that provide the best and most cost-effective result.
• Creating a go to market strategy, use cases, white papers, and messaging.

Mergers and Acquisitions Support

• Target title / portfolio identification and acquisitions support and management.
• Company level M+A consultancy and prospecting.

Business Clarity in the Digital Space

• Defining what 'digital' means to your business and how to achieve it.

Partner Evaluation

• Strategies and options surrounding partnering or outsourcing.
• Opportunities with industry vendors-- from content conversion to platform providers.

Business Operations

• Business models and emerging pricing structures, as well as the supporting processes and procedures.
• Integration and migration strategies with existing products and services.

For more details, see the Business Strategy & Transformation Service Sheets.

Digital Transformation

Maintaining Research Integrity Standards

Diversity & Inclusion Analysis and Monitoring Services