Maverick Case Studies

Open-Source Publishing Platforms

A research organization sought to gain greater insight and understanding into various aspects of open-source software solutions that exist for the publishing of academic papers and pre-prints. The research spanned major solutions available, comparison of the risk / benefit of using commercial software vs. proprietary solutions, and costs. Specific details relating to each solution were […]

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GeoScience World marketing strategy and roadmap

GeoScienceWorld (GSW) is a non-profit collaborative and comprehensive resource for research and communications in the Earth Sciences. Working with societies, institutions, and researchers around the world, GSW provides a single source of access to 50 journals, over 2,200 eBooks, and over 4 million GeoRef records. GSW reached out to Maverick to provide a 3-year Marketing […]

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Database Automation 

A non-profit organization produces a discovery solution in the social sciences that is widely used by researchers and librarians. The content includes abstracts and references from books and journals and is processed with varying degrees of automation. Most of the information is derived electronically, with the remainder received as PDF files that require manual intervention. […]

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Platform RFP Requirements and Selection

Maverick recently worked with an international standards publisher to help select a new technology partner to host their book and journal program. The work included developing a capabilities assessment, generating the RFP paperwork, and helping to evaluate the vendor responses. Upon identifying the preferred vendor, Maverick was further engaged to elucidate the key requirements for […]

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Caribbean Council Insight Review

The Caribbean Council supports responsible international private sector led investment and development in the Caribbean, Cuba, and Central America. Its services are directed toward helping clients understand the political, business, economic, and trade issues associated with local markets. These topics are covered in their biweekly newsletter, Caribbean Insight, which is distributed to members, sponsors, and […]

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CILEX Commissioning and Project Management

The Chartered Institute of Legal Executives (CILEX) wished to launch a new chartered professional qualification (CPQ) framework  that comprised multiple modules at three separate stages. The CPQ was designed around career competencies and would provide learners with both theoretical legal knowledge, practical skills, as well as understanding of the wider business context. An integral part […]

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Now Publishers: Library Discovery Systems Audit

Now Publishers is an international, academic press that has built a reputation among readers, authors, editors, and librarians as a source of excellent peer-reviewed publications in Business, Economics, Computer Science and Engineering. As such, they provide metadata to third-party library systems suppliers and were experiencing problems in confirming with these suppliers that their data were […]

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Technology

Our client, a new publishing company, approached Maverick to develop a suitable RFP which outlined the business and technology requirements they had for a new, yet to be developed eJournal and eContent delivery platform. At the same time, being totally new and therefore having no support systems in place for their emerging journals, they also […]

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Strategic and Marketing Support

We have worked with our client, a major STM publisher, on a number of significant projects over the last two years. Engaging with all areas of the marketing organization (both library side and author side) in Europe, US and Asia Pacific, we have supplied both strategic and marketing communications support, delivering effective marketing messages to […]

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Market Research

Our client, a leading scholarly publisher in the social sciences, wished to conduct a market assessment to determine the perceived value and positioning of their product offering amongst their client base.  The client wished to gain a much deeper understanding of their customer loyalty to both the corporate and product brands, as well as explore […]

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