Joe is a business development and marketing executive in the global publishing and educational technology industries. He specializes in turning complex initiatives into successful partnerships and complicated ideas into straightforward messages and content.
Joe began his publishing career in 2001 at Pearson, where he managed a rights-acquisition team before moving into business development. There, he managed digital content licensing partnerships and negotiated new relationships with retail and library platforms in the nascent world of eBooks and digital audiobooks. In 2008, Joe moved to the Ingram Content Group, where he worked primarily with educational publishers who were beginning to create digital textbooks. He then successfully acquired multilingual eBook and audiobook content from the major trade and academic publishers in the UK, Europe, Canada, ANZ, and beyond for Baker & Taylor. He expanded his work into product development at library technology provider Bibliotheca, where he led the design and launch of the Opus eBook lending platform.
Since 2016, Joe has been working as an independent consultant to technology companies and nonprofits, including Stockholm-based Plotagon, where he launched and ran their animation software product for corporate and academic e-learning. Today, he is the Principal & Co-Founder of Schick Creative, a boutique marketing agency for businesses and nonprofits, where he combines his business development experience with creative content creation. Joe holds a B.A. in History from Brandeis University and lives in the Boston area.