Alison Jones is a business coach, consultant and independent publisher. She is passionate about supporting people and books that make a difference.

She has enjoyed a prestigious 22-year career in trade and scholarly publishing working with major publishers such as Chambers Harrap, Reader’s Digest, Oxford University Press and Macmillan, most recently as Director of Innovation Strategy for Palgrave Macmillan. Throughout her career she has pioneered digital publishing of reference works, ebooks and apps, delivering award-winning online products such as The Statesman’s Yearbook Online and Palgrave Connect.

In 2014 she left Macmillan to set up Alison Jones Business Services and establish a new model: position, or brand, publishing. She works with entrepreneurs wanting to build their brand and take their business to the next level, focusing on clarifying the strategic purpose for the book, coordinating content creation and publication with core business activities, and creating superb books with professional, polished editorial and production standards under the imprint Practical Inspiration Publishing. She also offers consulting and training services to traditional publishers and societies, especially those seeking to diversify and/or upskill their workforce.

A trained small business and corporate coach, she combines extensive publishing expertise with coaching, facilitation and training skills. Her focus is on business strategy, content marketing, innovation and digital publishing.