Maverick Case Studies

Enterprise Content Management System RFP

A leading international education provider sought Maverick’s support in developing a Request for Proposal (RFP) to select a new Enterprise Content Management System (ECMS). The primary project objectives were to elicit all content strategies, align these strategies with the high-level functional requirements, and validate, enhance, and finalize the functional requirements as input for the RFP […]

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Open Access Business Case

A North American university press reached out to Maverick for support in developing a sustainable business plan to move their journals to fully open access. They had been registered as transformative journals and were moving in the right direction but not as quickly as they wanted. GOALS It was important to the Press that the […]

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Platform Migration: A Model Case Study for Societies

The American Association of Immunologists moved more than 100 years of journal content from Highwire Press to the Silverchair platform following a well-organized and orchestrated plan that involved a network of third-party providers working with a small in-house team and a professional project manager. Maverick was selected to provide ongoing project management support of the […]

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Case Study AI & NLP Market Analysis

A premier US-based STM publisher sought Maverick’s support in exploring the market for AI/NLP technologies with the functionality to automate parts of the manuscript submission process and determine the appropriate editorial route. Along with a technology review, Maverick conducted a broader assessment of the publishing industry to explore which options had been implemented to tackle similar […]

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Case Study Productizing TDM

A leading US society sought research assistance from Maverick to develop a go-to-market strategy to efficiently and competitively productize their text and data mining (TDM) services for B2B access to their content. This approach would provide a new way to reach the academic and corporate market. It would also have the additional benefit of monetization […]

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Journal Scholarly SEO

A large society publisher that recently migrated to a new platform experienced a significant loss in organic traffic compared to the performance of their previous journal sites. Following efforts to identify gaps in metadata architecture and distribution, Maverick was asked to evaluate mainstream search engine optimization to recapture organic traffic. REVIEW The project involved a […]

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Silverchair Guide to Data Privacy for Scholarly Publishers

Silverchair is a leading independent platform partner for scholarly and professional publishers that builds and host websites, online products, and digital libraries for their clients’ content, enabling researchers and professionals to maximize their contributions. As most information on data privacy relevant to the scholarly publisher community had not been updated since 2018 (the year the […]

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Editorial Board Diversity Seminar

A leading US STEM society and publisher wanted to kick-start a conversation about diversity in the publishing process. They were interested in exploring where bias might affect publishing decisions, what the research tells us about the challenges of achieving a diversity of authors and outputs, and the implications for scientific research. Goals The primary ambition […]

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