Archives for March 2014

Searching the library portal – a user’s perspective

Ever since I began working in academic publishing being surrounded by academics has made me want to go back and study again.  I’ve also become increasingly aware that while I have a role in creating and advising on digital publishing platforms and library portals, I’ve never used one as a real, card carrying, user. And now… I’m doing an MA.

Skip to the day before my first essay is due in, and I’m at home searching for the last few resources that will lift my work from a reasonable pass mark into something I can face actually handing in.

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Metadata, Customer Data and Title Management Systems

Part two of Anthony Finn's series of posts on data management which also includes
Book Metadata – an IntroductionData Strategies in Academic Publishing
and ISBNs – Vital or dying in e-publishing?

In a previous post I discussed metadata, the data that publishers create in order to help readers find books. But this isn’t the only type of data that publishers must now handle.  By and large, the publishing industry has gone beyond sending reps out to retailers with AI sheets and book covers to collect monthly orders.

Other Mavericks have blogged about publishers embarking on a closer relationship with their customers, and publishers are now in a position to collect and use data about end-users, even when dealing through aggregators and bookshops.

We are communicating with data:

  • Electronic catalogues and databases have replaced printed catalogues
  • Information about titles is distributed electronically
  • Orders are sent and received electronically
  • Sales statistics are captured electronically, at point of sale in print retail and for ebooks
  • Subscription sales information is sent to us in ever greater quantities from aggregators and agents

And this communication happens globally. If our day to day business now generates all this data, it’s obvious that even smaller companies will need a data strategy to deal with it.  Enter the Title Management System. The TMS can be backbone of the publishing operation from manuscript to market and beyond.

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