Maverick Publishing Specialists

Maverick provides strategic consulting and operational outsource services for the publishing industry. Comprised of publishing industry specialists with expertise across all areas of print and electronic information, Maverick can help you achieve your strategic and business goals.

Arranged over four divisions – Strategy, Marketing, Technology/Content and Publisher Relations/Sales Support – Maverick helps publishers, solution providers and intermediaries from all geographies and market sectors meet their corporate objectives.

Whether you have a defined project in mind or simply want to explore ideas, we welcome the opportunity to discuss how we can use our expertise to help you achieve your goals.

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Publishing & Business Strategy

Publishing, digital transformation, C-suite strategic consultancy and product and strategy development.

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Marketing Support

Including marketing strategy, market research, marketing communications and campaigns, PR and media support and social media.

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Technology & Content

Content production and editorial workflow analysis, product development, vendor selection and RFP management.

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Sales Support

Sales consultancy, direct sales representation, pricing, market analysis, distribution management, business development and commercial sales.

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Publisher Relations

Ongoing publisher partner account management services, pricing, product development and distribution strategies, contract negotiaition and execution, licensing and rights management.

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Societies & Associations

Our team can help identify sources of revenue, content development, work flow efficiencies, membership growth strategies and cost-effective best practices.

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Introducing Strategic Sales Transformation
Maverick is excited to introduce a new service offering, Strategic Sales Transformation, led by Affiliate Senior Associate, Lisa McCarthy. In…
Accessibility compliance in Denmark and Lithuania
Maverick Affiliate Senior Associate, Will Awad has written extensively about the European Accessibility Act (EAA) and its goal of removing…
Workflow automation and interoperability support the publishing life cycle
An automated workflow is essential to respond to the changing needs of the open access publishing landscape. Such a workflow…
Researcher education at SSP 2024
Maverick CEO Rebecca Rinehart presented the poster “Integrating education in the research life cycle” at last week’s SSP Annual Meeting…
Integrating Researcher Education into the Research Life Cycle: A Continuum for fostering excellence in scholarly publishing
Researchers represent the core of scholarly publishing, yet many of them feel inadequately prepared to assume the increasingly complex role…
AI Efficiencies to Optimize Workflow from Submission to Publication: 3 Case Studies
Recently, the SSP hosted a webinar on how AI can improve efficiencies and optimise workflows in scholarly publishing. Avi Staiman…
Introducing Strategic Sales Transformation
Maverick is excited to introduce a new service offering, Strategic Sales Transformation, led by Affiliate Senior Associate, Lisa McCarthy. In…
Accessibility compliance in Denmark and Lithuania
Maverick Affiliate Senior Associate, Will Awad has written extensively about the European Accessibility Act (EAA) and its goal of removing…
Researcher education at SSP 2024
Maverick CEO Rebecca Rinehart presented the poster “Integrating education in the research life cycle” at last week’s SSP Annual Meeting…

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Clients

Some of the publishers, service providers and intermediaries we have worked with. For our full client list, click here...